How to automate your customer acquisition so you can scale your business
A strong customer acquisition process is key to the success of any business.
Learning how to set up your customer acquisition process from scratch and/or how to tweak an existing one for maximum results is very important for the survival of your business in the long term.
The Importance of Knowing How it Works
Understanding how online processes and marketing systems work is very important. Even if you don’t do the work in-house and want to outsource, knowing what your next step should be is important. You shouldn't rely on your suppliers to provide a roadmap - you know your business best. Even if you need to delegate the work, knowing how a successful marketing strategy works is very important.
Knowing how to set-up lead generation systems that do the heavy lifting will help you work smarter, not harder.
Setting Up the PermaCustomer Process
The PermaCustomer process is a simple process of looking at what’s working and then deploying short term and long term strategies accordingly. We love to teach business owners how to make smart decisions by themselves using our PermaCustomer blueprint as their guide.
As a business owner, if you do the work to learn all the strategies at your disposal and how to leverage the 20% of each strategy that gives you the 80% of the results, you will have confidence. The confidence of knowing that you will keep growing your customer base and cash-flow.
Monitoring Your Success
Monitoring your successes and failures. Knowing your numbers is key. By clearly measuring the outcome of your efforts you will always know what to keep and what to drop.
Understanding what works and what doesn't is key to scaling your efforts. When you can see the numbers of what is working and what isn’t, the correct marketing decisions are easy to make.
Kicking Off Your Revenue
No matter where you start, we always find small things to improve that will make a big difference. We have been boosting client revenues for 20 years and can confidently teach anyone how to do this. We also like to look at ways of speeding up results, for example by running Facebook ads or Google Ads.
Transforming Your Website into a Money-Making Machine
No matter where you’re starting in 2023 your website needs to become your 24/7 sales rep. This will save you time and money, making you more profitable right away. Your website can become the core of your company. It can work for you, around the clock generating leads and bringing in clients and sales.
Getting in Google's Good Books
In order to scale in the long run you will need to generate traffic, so a part of making your website a lead generation engine is to make it Google friendly. This is one of the key strategies that will help you get on the ladder of forever growth.
Creating Sales and Lead Generation Funnels
In order to benefit from the traffic you get from ads, social and google and in order to automate your sales, you will need to build your website sales funnels.
You need to create systems, tools and processes that are pitching your visitors while you’re closed- 24/7. Your lead generation engine never sleeps.
Implementing Tricks for Maximum Results
A few tricks can immediately help you achieve maximum results. Reading your data and knowing the PermaCustomer Formula is all you need. It will show you how to combine actions that multiply your revenue. The 20% of effort that will get you 80% of your results.
